Product
Release marketing built into the engineering workflow.
S2P listens to the same source-of-truth events your team already trusts, then turns them into reviewable, brand-safe posts across every channel that matters.
Every channel
Create release posts for LinkedIn, X, Threads, Bluesky, Reddit, Mastodon, Discord, Slack, webhooks, and more.
Release-first
Start from the real shipping signal: releases, tags, pull requests, changelog updates, and launch notes.
Approval-ready
Keep brand voice, team review, credentials, and publishing history under control before anything goes live.
Pipeline
From shipped code to publish-ready copy.
Each feature is designed around one operational loop: capture the signal, match the rule, draft in the right voice, approve, publish, and measure.
GitHub signal ingestion
Connect GitHub once and let releases, tags, pull requests, and changelog updates enter the S2P workflow automatically.
Trigger rules
Decide which updates deserve posts by release type, repo, branch, tag pattern, label, or product area.
Brand profiles
Define voice, tone, banned phrases, hashtag policy, and channel templates per workspace or product line.
Approval queue
Review, edit, approve, reject, schedule, or publish generated drafts with clear status transitions and ownership.
Publishing adapters
Publish approved posts to social platforms, community channels, and custom webhooks without copying drafts by hand.
Analytics and audit
Track post status, channel performance, approvals, and workspace activity so release marketing stays accountable.
Controls
Built for teams that need speed and accountability.
- Workspace roles for owners, admins, editors, and viewers.
- Workspace-scoped API keys with fine-grained scopes.
- Encrypted OAuth and access tokens at rest.
- Audit logs for security-sensitive and publishing actions.
- Manual, approval-based, and auto-publish workflows.
- Preview and review paths before public posts are published.
Next step
Ready to connect your first release source?
Start with one repository and one channel. Add more rules, templates, and destinations once the workflow is trusted.